5 Things to Know About Franchisee Recruitment

Many franchising companies seek new franchisors to expand their businesses to untapped locations or markets. While new franchisees are encouraged to submit an application or letter of intent, only some are qualified to become part of the franchise group or business. But you can get ahead of the game by knowing what to do during the franchisee recruitment process.

Here’s what you need to know about franchisors recruiting franchisees.

How Do Franchisors Recruit Franchisees?

Franchisors can attract new franchisees in the following events or channels:

• Franchise trade shows
• Franchise directories
• Website
• Social media
• Advertising – Print, traditional, or digital
• Referrals

Franchisee Recruitment Tips

Do Your Research

Before submitting applications to ANY franchise, it’s important that you browse your options first. Some franchisors have strict application requirements, such as operations or managerial experience and net worth. However, if you’re still new to franchising and need experience, you can start small and then work your way up by applying to another franchise, if you prefer.

Attend Franchise Events

Although most franchisors supply information about sending an application and starting the franchising process, franchise events are a great way to learn more about a franchise better. You can directly ask franchisors about franchising their businesses. Plus, you can meet with other existing franchisees and ask them about their experiences.

Talk to Other Franchisees

If you can’t make it to a franchising event or trade show, talking to existing franchisees can help. But if you don’t know where to start, don’t worry, there are franchise networks you can join. With one search, you can find multiple franchise networks. However, you can find franchise networks on social media too, and join groups.

Reach Out to Franchise Brokers

Franchise brokers are another way to get recruited. They can’t guarantee you’ll be accepted, but they’ll ensure to provide you with info to get you started. But if you are an eligible candidate for franchising, brokers can help you kickstart your franchise journey.

Search in Franchise Directories

Franchise directories are another tip for finding franchises to start. This is ideal if you’re in the interest phase and need more information about various franchises. Most franchise directories have updated info about the best franchises. Plus, you can browse franchises based on their industry, investment cost, and location availability.

Examples of Franchise Requirements

If you’re interested in franchising a business but want to get an idea of what you’re getting into, here are examples of franchise requirements for big and up-and-coming franchises.

1. Popeyes

If you want to franchise a QSR like Popeyes, they require future franchisees to have the following:

• Committed to growing a brand
• Experience in the restaurant industry or any prior industry, allowing you to set up infrastructure
• Financial resources with a minimum of $500,000 in liquid assets and $1,000,000 net worth

2. F45 Training

Another franchise business to consider is F45 Training. It’s one of the biggest franchises in the market. And if you want to know what you’re getting into, here are their requirements:

• Have a minimum of $300,000 of liquid capital, or you can tap investors to help you start an F45 Training franchise
• Establish one in a commercial real estate location with at least 170 square meters of space
• Have a passion and love for fitness

3. The Maids

Cleaning businesses are also a lucrative business investment. One of the best in the industry is The Maids. Here are their requirements if you’re interested in a cleaning franchise:

• Have leadership experience
• Want to have flexible working hours but work regularly
• Collaborate with experts
• Have around $81,700 to $192,250 to start the franchise

4. Kona Ice

If you want to own a food truck franchise, Kona Ice is one of the best to consider. Here are the requirements for starting a Kona Ice franchise:

• Strong, personal commitment and involvement in starting the franchise
• Someone who can grow and uphold the Kona Ice brand
• Has at least $50,000 to open the franchise

5. Jeremiah’s Italian Ice

Here’s the first of the up-and-coming franchises you can consider. So far, Jeremiah’s Italian Ice has 100+ stores open and 120+ franchise owners. If you want to give this a try, here are their requirements:

• Genuine
• Generous
• Strategic
• Cool
• The right location
• At least $300,000 in investment
• Minimum of $125,000 in liquid capital
• Minimum of $250,000 in net worth

6. Augusta Lawn Care Services

If it’s a lawn care service you want to try, Augusta Lawn Care Services is one of the best. Here are their franchise requirements:

• Business acumen
• Growing the brand
• Have at least $20,000 to $40,000 to start

7. Voodoo Brewing Co.

If you’re interested in franchising a brewery, Voodoo Brewing Co. should be at the top of your list. Here are their franchise requirements:

• Looking for a brand to grow and increase profits
• Have fun
• Love craft beer
• Creative, unique, and amazing team player
• Initial investment starts at $479,000
• Minimum of $400,000 in liquid capital
• Minimum of $800,000 in net worth